Borrowers who've already run the numbers.
Every Private.Money request comes with strategy, property type, state, purchase price, rehab, ARV, requested loan, experience, credit band, liquidity and timeline, so you can say yes or no in minutes.
Sample request (anonymized)
- StrategyFix & flip, SFR
- State / timelineOhio · 10–30 days
- Price / rehab / ARV$185k / $48k / $300k
- Requested loan$214,500
- Experience3–5 deals (36 mo)
- Credit / liquidity700–719 · $50–100k
- ConsentEmail + phone ✓
Built for lenders who value fit over volume
Program-level matching
Set the strategies, states, loan sizes and experience levels you fund. You only see requests that fit.
Educated borrowers
Our audience arrives through guides and calculators, so they understand points, draws and ARV caps before they call.
Consent-first
Every request includes explicit consent to be contacted by matching lenders, with an optional, separate SMS opt-in.
Choose how you work with us
Launch pricing. Subject to change; confirmed in writing before any charge.
Network Member
Receive matched requests. Pay per accepted lead or per funded referral, as agreed and where permitted.
- Program & state filters
- Lead delivery by email
- Listed in our partner network
Featured Lender
Everything in Network, plus visibility across high-intent pages.
- Featured card on matching guides
- "Sponsored by" on one calculator
- Priority lead routing
- Monthly performance report
Exclusive Territory
First look or exclusivity on a state or program.
- Exclusive state/program routing
- Co-branded guide or webinar
- Newsletter features
- Quarterly strategy call
Our lender standards
To protect borrowers and our brand, partners agree to:
- Hold all licenses required in the states and programs where they lend.
- Disclose rates, points, fees and prepayment terms in writing before any deposit.
- Never require large upfront "commitment fees" before a written term sheet and a valuation.
- Close through licensed title or escrow companies and attorneys.
- Honor opt-outs and applicable telemarketing and privacy laws.
- Accept removal from the network after verified borrower complaints.